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ABM Fuel

Account-based marketing and demand generation

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Today’s edition

Saturday, October 3, 2026

10 stories
Sales

Meta, Amazon, And The Real Question About Agentic Commerce

Recent media reports have highlighted Amazon’s decision to block Meta’s Muse AI agent from making purchases on its marketplace. Muse has quickly gained attention for its ability to research products, complete tasks, and shop on behalf of consumers, while…

Forrester Sucharita Kodali
Marketing

SLA management: What it is and how to do it right

Eighty-five percent of customer experience (CX) leaders say customers will drop brands over unresolved issues, even on the first contact, according to Zendesk’s CX Trends 2026 report . That sets the stakes for anyone running a support organization. Customers…

HubSpot Service Blog Diego Alamir