Your buyers are sending agents. Will they recommend your brand?
Snowflake's CMO on how AI agents are changing who finds, trusts and chooses your brand.
Edition of Monday, November 2, 2026
10 stories · Updated · Latest edition
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People Inc. Builds Custom APIs For AI Agents
People Inc. is moving toward custom APIs for AI systems, Forbes has adopted Markdown for agents, while the FT, Daily Mail are considering how agents could reach content for subscribers.
Sales
SiriusXM Signs Giggly Squad In Major Podcast Deal
The Giggly Squad deal shows podcasts have turned another corner. Video, short-form, IRL shows...where does the podcast go from here?
Sales
Forrester Predicts Stripe Acquisition To Secure Agentic Transactions
2027 will be a make-or-break year, with success hinging on trust and control in an increasingly open payments ecosystem. Explore a few of the ways that this will play out.
Paid Media
Politicians Spend Record Amounts On Ads
Political advertisers have spent a record $11.4 billion this midterm cycle, and CTV, now nearly double cable, took more than half of the new money.
AI
SaaStr Founder Jason Discusses Key Takeaways From 20VC Episode
What founders should do differently after Anthropic’s S-1, Microsoft’s buyout offer, Cloudflare’s 20% cut, and a Qwen model trying to reach a server in Beijing Every Thursday, Harry, Rory and I go through the week’s news on 20VC x SaaStr. Here are the 10…
AI
SaaStr Replaces Core Vendor After 24-Hour Outage
The other day one of the core products we run SaaStr AI on went down the entire day. Not degraded. Down. For the entire day. Every screen in the app showed a large “INTERNAL ERROR.” The API returned the same thing, which meant every agent workflow that…
