6 sales alignment plays from ABM leaders at Snowflake, Datadog, and Unisys
From account selection and actionable signals to AI-powered workflows, these plays show how ABM teams can make sales alignment an operating discipline.
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Tuesday, September 29, 2026
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Browse the archiveThe Rundown: Average CMO tenure has shrunk by over a third in 16 years
Client-side turnover is increasing, according to a survey of 13,000 U.S. marketing professionals, and marketers are spending less time in post.
Five Technology Leaders Show What It Takes To Make AI Work At Scale
AI is moving deeper into technology organizations, operations, and everyday work. For technology leaders, the challenge now is turning that momentum into meaningful business results. How do you move employees from experimenting with AI to using it…
Behind Hoka’s bid to own the NYC marathon’s run-up period
Hoka’s been targeting runners training for the New York City marathon with the aim of creating more shoe evangelists.
Former CMO Rodney Rambo Had Nothing To Do With Converse’s Controversial Ad. He Still Got Death Threats.
Doxxed and mislabeled by AI answer engines, Rambo found help from the people in his network
Spotify’s Tour With Coach Is a Big Grab For Untapped Brand Budgets
Spotify's Tabby Tour is an attempt to solve some of the traditional limitations of its advertising business
DoorDash doubles down on WPP, naming agency global media partner
WPP continues to succeed in deepening relationships with existing clients following a similar win with Estée Lauder and scoring Wendy’s U.S. media.